Senior Graphic Designer
| Packaging Design | Marketing Design
CV
Professional Summary
Over the past six years, I have gained valuable experience in the beauty & fashion industry, particularly in makeup, hair products, and jewelry. I have successfully completed and delivered 100s of concepts, such as product displays at trade shows, vehicle wraps, 2D & 3D mockups along with various packaging materials such as product packaging, boxes, and private labels. This experience has allowed me to develop a comprehensive understanding of beauty products and managed content for e-commerce and the company’s digital platforms. I specialize in consumer marketing campaigns by creating visually compelling digital content that captures attention and drives engagement. I am proficient in Adobe Creative Suite (Illustrator, Photoshop, InDesign), with some experience in Figma, Adobe Premiere Pro, and After Effects. Additionally, I have experience with diverse digital and print marketing, including social media, website assets, banners, posters, email campaigns, and catalogs.
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Collaboration and adaptability are at the core of my approach managing multiple projects while meeting deadlines in a fast-paced environment. Working closely with cross-functional teams, I ensure that design aligns with strategic objectives, incorporating feedback to refine and enhance final outputs.
Skills
Graphic Design Packaging Design Digital Design
Print & Digital Material E-Commerce Social Media
Events Content Photography & Editing
Creative Strategy Visual Communication
Project Management Teamwork
Technical
MAC / Windows Microsoft 365 Adobe Photoshop
Adobe Illustrator Adobe InDesign Acrobat
Figma QuarkXPress Premiere Pro After Effects
2021- Present
Bee Sales Co.
Over 25,000 SKU’s Beauty Supply Products Manufacturing & Whole Sale Company​
[​Senior Graphic Designer ]
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Developed creative packaging concepts and product graphics design strategies that align with Bee Sales' brand and goals:
- Created and finalized more than 100 design projects, including design concepts, displays, 2d & 3d mockup, and specifically packaging such as full product wrapping, boxes, private labels, and other packaging materials
- Utilized graphic design software such as Adobe Photoshop, Illustrator, and Figma.
- Edited and retouched photos for packaging designs.
- Detail-oriented, ability to work well under pressure, prioritize projects, and meet deadlines in a fast-paced working environment.
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Designed and updated sales & marketing material:
- Hard Copy: Annual Catalog, Monthly Flyer, Winter Product Catalog, Poster, Banner, New Product ad, Sales Sheets.
- Digital Copy: E-commerce- Product Photos, Posting Details, Banner, E-Catalog, E-Flyer, E-mail Sales Flyer.
- Utilized graphic design software such as Adobe Photoshop, Illustrator, and Figma, and QuarkXPress.
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Managed content for e-commerce, and social media accounts such as official website, Instagram, Facebook, and TikTok:
- Generated, edited, published and shared engaging content daily: product detail writing, photos, videos, and news.
- Communicated with followers, via DMs & comments in a timely manner and monitored customer feedback & engagement.
- Created and managed campaign contracts (posting information and requirements) with influencers.
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Attended & Represented the company at Bee Show: (annual beauty supply show)
̵ Partnered with over 100 vendors exhibitors, and 300 retail account attendees.
̵ Created poster design, registration ticket, vendor packages, show map, product ad banner.
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Communicated with international vendors in South Korea and China:
̵ Managed vendors, developed samples, and conducted quality check to improve the quality of the product.
2014-2021
R.M Manufacturing Co.
Importers and Distributors of Fashion Accessory & Jewelry​
[Jewelry, Graphic Designer]
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Developed designed concepts in fashion accessory, and jewelry
̵ Researched market trends and competitive brands.
̵ Developed design processes for seasonal collections: Wedding/Prom, Valentine's Day, Pink Ribbon, 4th of July, Halloween, and Christmas.
̵ Collaborated with teammates to bring concepts from initial sketches to final production.
̵ Utilized Adobe Illustrator and Photoshop to create, and edit designs.
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Designed a wide variety of marketing materials
̵ Developed appropriate packaging materials for fashion accessories, and jewelry such as hanging cards, pouches, boxes, etc.
̵ Collaborated with the marketing team to develop promotional materials for new collections, resulting in a 10% increase in customer engagement on website.
̵ Designed and created graphics to meet specific marketing promotional needs, such as business cards, flyers, signs, banners, and mailings.
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Assisted with art direction in photoshoots and edited images as needed using Adobe Photoshop
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Coached junior members of the design team
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Built collaborative relationships with vendors and internal partners in South Korea and China
̵ Managed vendors, developed samples, and conducted quality check to improve the quality of the product.
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Represented the company at ASD, AJS jewelry trade show every year
Work Experience
​Master of Fine Arts in Industrial and Product Design
Kookmin University of Seoul in South Korea / Scholarship
2012-2012
Marketing Management Certification
Kyonggi University of Seoul in South Korea
2006-2010
Bachelor of Fine Arts in Jewelry Design
Silla University of Busan in South Korea / Scholarship
Education
Interests
Yoga Running Basketball Football
Travel Concert Fashion Beauty